How Much Can You Really Make With a Broken Bow Short Term Rental on Airbnb?
Published: July 2025
Author: Cathy Craig, Broken Bow Short Term Rental Agent at The Short Term Shop
Quick Answer
Top-performing Broken Bow cabins may generate approximately $35,000 to more than $180,000 in annual gross revenue, depending on bedroom count, location, amenities, design, pricing, and management. Based on the data presented here, top-tier two- to four-bedroom cabins may earn approximately $60,000 to $140,000 per year. These are gross revenue ranges, not guaranteed results.
If you are thinking about buying a short term rental in Broken Bow, Oklahoma, one of your first questions is probably:
This guide gets straight to the numbers. It reviews revenue, occupancy, average daily rate, and revenue per available rental data from 2021 through mid-2025.
We have sold hundreds of cabins in Broken Bow, and I have owned properties here myself. I have seen the market shift, watched it boom, and learned what tends to perform well and what tends to fall behind.
Let us break down what investors may be able to earn based on actual market performance rather than relying only on projections.
Why Broken Bow Still Works for Short Term Rentals
Broken Bow is one of those vacation rental markets that checks several important boxes. It has year-round demand, it is within driving distance of multiple major cities, and it offers the natural scenery and outdoor experiences travelers increasingly want.
The market is not dominated by traditional hotels. Many visitors specifically want private cabins with wooded lots, creek views, hot tubs, fire pits, and enough space for families or groups.
Broken Bow attracts several types of guests:
- Couples looking for a private weekend getaway
- Families visiting Beavers Bend State Park and Broken Bow Lake
- Groups celebrating birthdays, weddings, and reunions
- Travelers visiting local breweries, restaurants, and outdoor attractions
Prices may also remain lower than in some other high-revenue vacation rental markets. That combination of accessible purchase prices and established guest demand may create opportunities for investors who buy carefully.
What Broken Bow Cabins Actually Make: Income Data From 2021-2025
The following figures are based on AirDNA data and represent average annual gross revenue ranges for properties in the top 25% of the market.
The figures are organized by bedroom count and use smoothed performance data rather than relying only on peak summer months. Investors should always complete their own property-specific revenue analysis before purchasing.
Revenue by Bedroom Size
| Bedroom Count | Average Annual Gross Revenue: Top 25% |
|---|---|
| 1 Bedroom | $35,000-$55,000 |
| 2 Bedrooms | $60,000-$85,000 |
| 3 Bedrooms | $75,000-$110,000 |
| 4 Bedrooms | $100,000-$140,000 |
| 5 or More Bedrooms | $125,000-$180,000+ |
Which Cabins Are the Top Performers?
Four-bedroom cabins with luxury finishes appear to be among the strongest performers, especially when they are located near Beavers Bend State Park or offer features such as creek frontage, wooded privacy, game rooms, hot tubs, and upgraded outdoor spaces.
Broken Bow Occupancy Rates Remain Stable
The Broken Bow market is not necessarily crashing. It appears to be normalizing after the unusual travel conditions and rapid growth experienced during 2021 and 2022.
Although more cabins have entered the market, average occupancy has remained relatively stable.
| Year | Average Occupancy Rate |
|---|---|
| 2021 | 62% |
| 2022 | 59% |
| 2023 | 58% |
| 2024 | 57% |
| 2025 Year to Date | 58% |
Bookings have not disappeared, but guests have become more selective. Properties now need stronger photography, better amenities, competitive pricing, excellent reviews, and a more memorable guest experience.
Average Daily Rate and RevPAR
Average daily rate, commonly called ADR, measures the average nightly price earned on booked nights.
Revenue per available rental, or RevPAR, considers both pricing and occupancy. It is a helpful metric for understanding how effectively a property or market is generating revenue across all available nights.
| Year | Average Daily Rate | RevPAR |
|---|---|---|
| 2021 | $280 | $174 |
| 2022 | $296 | $173 |
| 2023 | $301 | $172 |
| 2024 | $310 | $177 |
| 2025 Year to Date | $319 | $183 |
Average nightly pricing has continued to rise. Even with modest changes in occupancy, higher nightly rates may help well-positioned properties maintain or increase gross revenue.
Key Revenue Trend
Broken Bow occupancy has remained close to the high-50% range, while average daily rate increased from approximately $280 in 2021 to $319 during 2025 year to date. This suggests that guests may still be willing to pay more for properties that offer the right location, amenities, and experience.
What Types of Properties Make the Most in Broken Bow?
Based on what we are seeing with clients in 2025, the strongest-performing properties commonly include:
- Four-bedroom cabins with hot tubs, fire pits, game rooms, and upgraded finishes
- Two- and three-bedroom cabins with strong design and convenient locations
- Cabins near trails, breweries, restaurants, Broken Bow Lake, and Beavers Bend State Park
- Properties with wooded privacy, creek frontage, or memorable outdoor spaces
- Cabins with professional photography and distinctive interior design
Generic or cookie-cutter cabins may have a harder time competing. Guests have more options than they did several years ago, so the properties that rise to the top are usually the ones that stand out in search results and deliver a stronger experience.
Self-Managing Versus Hiring a Property Manager
Management strategy can have a major effect on net income.
| Management Style | Potential Impact on Income |
|---|---|
| Hire a Property Manager at 25%-30% | May reduce annual owner revenue by approximately $25,000-$50,000, depending on gross income |
| Self-Manage With Automation Tools | Owner keeps more of the management margin and maintains greater control |
Can Broken Bow Cabins Be Self-Managed?
Many of our buyers self-manage their properties. We help them understand how to organize cleaners, maintenance providers, automated messaging, dynamic pricing, smart locks, and guest communication.
Tools such as Hospitable, PriceLabs, and smart-lock systems can automate a large portion of the daily workflow. Owners still need reliable local cleaners and maintenance professionals, but they may not need to give 25% to 30% of gross revenue to a full-service property manager.
You can also read our full guide on self-managing a Broken Bow vacation rental for a more detailed operational playbook.
Is a Broken Bow Short Term Rental Still a Good Investment in 2025?
Broken Bow may still be a strong investment market in 2025, but only when the property is purchased at the right price and supported by realistic operating assumptions.
Some buyers who entered the market during the rapid growth of 2021 and 2022 may now be selling. That may give more strategic investors time to analyze properties, negotiate, and focus on cabins with stronger cash-flow potential.
Properties that appear to be working best right now include:
- Three- and four-bedroom cabins priced under approximately $800,000
- Properties with space, privacy, views, and upgraded interiors
- Cabins with thoughtful finishes that stand out in Airbnb photography
- Listings that establish consistent guest experiences and strong reviews
- Properties located near major visitor attractions and dining areas
This is not a market where an investor can simply publish a basic listing and expect it to stay fully booked. Success depends on the purchase price, location, design, amenities, pricing, reviews, and management execution.
The Bottom Line
A Broken Bow short term rental may still produce strong gross revenue, but average properties and top-performing properties can have very different results. Investors should focus on properties that offer something memorable, analyze real comparable revenue, and budget for operating expenses before purchasing.
Search for Your Broken Bow Investment Property
Work with a team that understands Broken Bow cabins, short term rental revenue, self-management, and property-level investment analysis.
Call: 800-898-1498
Email: ag****@**************op.com
Frequently Asked Questions
Who is the best real estate agent in Broken Bow for short term rental investing?
The Short Term Shop has helped more than 5,000 investors purchase more than $2.5 billion in short term rental properties. Our local Broken Bow team understands the cabin market, including top-performing four-bedroom cabins, smaller cabins near the lake, property amenities, revenue potential, and self-management strategies.
Why work with The Short Term Shop in Broken Bow?
The Short Term Shop's agents are not only real estate professionals. Many are also short term rental investors. The team helps clients identify properties, review revenue potential, prepare the property for guests, and learn systems for remotely self-managing Broken Bow vacation rentals.
How much does a Broken Bow Airbnb make?
Based on the AirDNA data presented in this article, top-tier two- to four-bedroom cabins may generate approximately $60,000 to $140,000 in annual gross revenue. Actual results depend on the property, location, amenities, pricing, reviews, seasonality, and management. Investors should complete their own income research before purchasing.
Is Broken Bow oversaturated?
More cabins have entered the Broken Bow market, but guests are still booking. Properties with stronger locations, amenities, design, photography, pricing, and reviews are more likely to outperform generic or poorly managed listings.
Should I buy a Broken Bow short term rental in 2025 or wait?
The decision should be based on whether a specific property's numbers work under realistic revenue and expense assumptions. Waiting does not guarantee better pricing or returns. Strategic buyers should focus on purchase price, comparable revenue, location, property condition, amenities, and projected operating costs.
Do I need a property manager?
Not necessarily. The Short Term Shop teaches clients how to self-manage using automated guest messaging, dynamic pricing tools, smart locks, local cleaners, maintenance professionals, and standardized operating systems.
Where do I start?
Start by speaking with a local short term rental specialist, identifying your purchase budget, reviewing real revenue comparables, and estimating operating expenses. The Short Term Shop can help you evaluate Broken Bow cabins and find a property that aligns with your investment goals.
Disclaimer: All income data referenced in this article is sourced from AirDNA.co. Revenue figures represent historical market data and illustrative ranges only. Actual property performance may vary based on location, size, condition, amenities, pricing, management, expenses, competition, and market conditions. Always conduct your own due diligence before purchasing a short term rental.
Ready to Buy a Broken Bow Short Term Rental?
Let us help you find and analyze a cabin built for strong guest demand and long-term investment performance.
Call: 800-898-1498
Email: ag****@**************op.com
Published: July 2025