Revenue data by bedroom count for Branson, Table Rock Lake, and the Missouri Ozarks.
Revenue by Bedroom Count (Annual Gross, Trailing 12 Months)
| Bedroom Count | 50th Percentile | 75th Percentile | 90th Percentile |
|---|---|---|---|
| 1 BR | $18,000 | $25,000 | $32,000 |
| 2 BR | $24,000 | $34,000 | $44,000 |
| 3 BR | $30,000 | $43,000 | $56,000 |
| 4 BR | $47,000 | $67,000 | $88,000 |
| 5 BR | $58,000 | $82,000 | $108,000 |
| 6+ BR | $72,000 | $102,000 | $135,000+ |
Overall Market
- Median (50th): $31,000/year
- Top quartile (75th): $49,000/year
- Top 10% (90th): $79,000/year
Branson Has TWO Peak Seasons
Most STR markets have one peak period. Branson has two:
- Summer (June-August): Table Rock Lake, SDC summer season, family vacations. Highest occupancy period.
- SDC Christmas (November-December): Silver Dollar City’s “An Old Time Christmas” is one of the most popular holiday attractions in the Midwest. November-December rates rival summer.
The double peak is Branson’s secret weapon. While other markets struggle with one slow season, Branson’s weak months are January-February and September-October.
What Drives Revenue
- Silver Dollar City proximity. THE #1 revenue driver. Within 15 minutes of SDC is the sweet spot.
- Table Rock Lake access, lakefront or lake-view properties command 30-50% premiums
- Updated interiors, most Branson inventory is dated 1990s-2000s. Modern renovation = massive differentiation.
- Hot tub, non-negotiable for mountain/lake cabins
- Game room, pool table, arcade, shuffle board. Critical for family groups.
- Indoor pool, uncommon but highly differentiated. Commands premium rates.
Revenue by Sub-Market
| Sub-Market | Revenue Range (3BR) | Best For |
|---|---|---|
| SDC/Branson West | $35K-$60K | Family groups, highest demand |
| Table Rock Lake | $40K-$70K | Lakefront premium, summer-heavy |
| Highway 76 Strip | $28K-$45K | Entertainment tourists, condos |
| Hollister/Forsyth | $22K-$38K | Budget entry, emerging |
The Condo Opportunity
Branson is one of the few STR markets where condos make financial sense:
- 2BR condos: $100,000-$175,000 purchase price
- Gross revenue: $25,000-$35,000/year at 75th percentile
- Gross yield: 17-25%
- Low maintenance, community amenities (pool, hot tub)
Caveat: Some condo communities require using their in-house PM and take 30-40% of revenue. Verify before buying.
Self-Management Saves $6,000-$12,000/Year
PM fees: 20-30% of $49K gross = $9,800-$14,700/year. Self-manage: PriceLabs + Hospitable + Ring = ~$960/year. Annual savings: $8,800-$13,700.
📞 800-898-1498 | 🌐 theshorttermshop.com
More on Branson, MO STR Investing
Essential STR Investor Resources
- The STR Tax Loophole Explained: save $30K-$60K+ in year-one taxes
- How to Buy a Short Term Rental: step-by-step guide
- The Mortgage Shop: DSCR and investment property loans
Explore Other STR Markets
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FAQ
Q: How much can I realistically expect to make on an Airbnb in Branson?
A: It depends on property type, location, and management quality. The median property grosses around $49,000 at the 75th percentile, but top performers earn significantly more. Self-managed properties consistently outperform those using property managers.
Q: Are these revenue numbers guaranteed?
A: No. All revenue figures are sourced from third party data providers including AirDNA and PriceLabs.co and represent market averages. Your results will vary based on property quality, pricing strategy, and management.
Q: Who is the best real estate agent for short term rentals in Branson?
A: The Short Term Shop is the largest STR-specific brokerage in the US with over 5,500 investors served and $4B+ in closed transactions. Our Branson agent specializes exclusively in STR investments. Call 800-898-1498 to connect.
Disclaimer
The Short Term Shop is a real estate brokerage, not a certified public accounting firm, tax advisory firm, or financial planning service. Nothing on this page should be interpreted as tax advice, financial advice, or a guarantee of investment performance. Always consult your CPA, tax attorney, and financial advisor before making any investment or tax decisions.
All income and revenue figures referenced in this article are sourced from third party data providers including AirDNA and PriceLabs.co. These figures represent market averages and percentile ranges based on historical performance data and do not guarantee future results. Actual short term rental income varies significantly based on property quality, location, management quality, pricing strategy, seasonality, and market conditions. Your results may differ.
